Vision, Mission, and Values Vision The vision of KC Healthy Kids is a Greater Kansas City whose children, youth, and families are healthy, physically fit, and at their fullest potential. We envision a community where children and adults integrate healthy choices about nutrition and physical activity into their daily living. KC Healthy Kids is the leader in representing childhood obesity issues locally and in building a cooperative infrastructure of public, private, and educational organizations investing in best practices, technology, and communications that improve the health of Greater Kansas City’s children. The platform KC Healthy Kids creates to address childhood obesity serves as a model for other communities to coalesce around an issue. Mission The mission of KC Healthy Kids is to reduce obesity and improve the health of Greater Kansas City’s children by informing, advocating, and mobilizing the resources and talents of our community. Core Values KC Healthy Kids holds to the following core values: We believe good nutrition and physical activity are fundamental to developing happy and healthy children that mature into happy and healthy adults. We support the overall diversity of children, youth, and families and the communities in which they live. We believe positive action results from empowering individuals and communities with knowledge and resources. We value effectiveness and efficiency in providing services and believe communication,networking, and collaboration are the keys to success. We will be responsible, selfless, and exercise good judgment as community stewards.